二維碼，旅游新“神器”

里約熱內盧將科技與傳統結合，在標志性的黑白馬賽克人行道上嵌入二維碼，為游客提供這座城市的信息。

The first two-dimensional bar codes were installed at Arpoador， a massive boulder that rises at the end of Ipanema beach. The image was built into the sidewalk with the same black and white stones.

They attracted many tourists， who downloaded an application to their smartphones or tablets and photographed the icon. The app read the code and they were then taken to a website that gave them information in Portuguese， Spanish or English， and a map of the area. They learned， for example， that Arpoador gets big waves， making it a hot spot for surfing and giving the 500-meter beach nearby the name of “Praia do Diabo，” or Devil’s Beach.

The city plans to install 30 of these codes at beaches and historic sites， so Rio’s foreign visitors can learn about the city as they walk around.

首個二維碼設在伊帕內馬海灘盡頭高高聳起的亞波阿多巨石上。它們被鑲嵌在人行道上，用與其相同的黑白石頭拼筑而成。

二維碼吸引了眾多游客，他們紛紛把一款應用軟件下載到自己的智能手機或平板電腦上，并拍攝二維碼。軟件讀碼后會跳轉到一個為游客提供旅游信息和該地區地圖的網站上，這個網站有葡萄牙語、西班牙語和英語版本。他們可以了解到相關的信息，如：亞波阿多巨石能造成大浪而成為沖浪的熱門景點，使得這片長達500米的海灘獲得了“魔鬼海灘”的稱號。

里約市政計劃在海灘和名勝古跡上安裝30個這樣的二維碼，讓到此的外國游客可以在散步的同時了解這座城市。