臺(tái)灣推出凱蒂貓主題航班

EVA Airlines and 1)Sanrio launched a Hello Kitty-themed flying experience in Taiwan， flying to more countries in Asia， and aiming to boost tourism between countries in the region. Upon entering the departure gate of Taiwan’s international airport， tourists are able to experience the Hello Kitty-themed service from the moment they check in， getting their cat-themed boarding passes from the pink 2)kiosks. But it doesn’t stop there. The theme continues to include food， eating 3)utensils， headrest covers and pillows. The new marketing strategy aims to boost tourism by providing a unique and special flying experience. The Hello Kitty-themed services this year can be seen on the A3-3200 jets flying between most Asian cities， including Tokyo， Seoul and Shanghai. The first Hello Kitty-inspired airplane by EVA Air rolled down the runway in 2005.

臺(tái)灣長榮航空和日本三麗鷗公司在臺(tái)灣聯(lián)手推出凱蒂貓主題飛行體驗(yàn)，航班目的地包括亞洲多個(gè)國家，其目的在于推動(dòng)該區(qū)域國家之間的旅游業(yè)發(fā)展。旅客一踏入臺(tái)灣國際機(jī)場的出發(fā)大廳，就能感受到無處不在的凱蒂貓服務(wù)——辦理登機(jī)手續(xù)時(shí)，在粉紅色的機(jī)器上拿到的是凱蒂貓登機(jī)牌。但這還不是全部，食物、餐具、座椅頭靠墊和枕頭都是凱蒂貓主題的。這種新型市場戰(zhàn)略的目的是通過提供獨(dú)特的飛行體驗(yàn)來刺激旅游業(yè)的增長。凱蒂貓主題航班今年在一些往返大部分亞洲城市的A3-3200大型客機(jī)上推出，飛行城市包括東京、首爾和上海等。長榮航空首次推出凱蒂貓主題航班是在2005年。