感受陽獅的“大感染力”
2008-01-16 05:11:38陽獅
21世紀營銷 2008年23期
陽 獅
關于陽獅
陽獅是世界第四大廣告集團。自從90年代末進入中國以來，它是業界成長最快的廣告公司，目前在中國北京，上海，廣州的3個分公司共計有超過350名員工。中國主要客戶包括有：歐萊雅，惠普，瑞銀集團及中國移動。
作為一家具有多元文化背景和創業精神的廣告公司，陽獅發展了一套獨具特色的工作模式，通過培養來自員工和客戶的大膽新穎的創意思維從而思索出業界先鋒創意。
陽獅的經營理念是大感染力，旨在通過更多相關而有活力的整合傳播方式，廣告，媒體，及獨具特色的市場解決方案來改變輿論方向，從而給客戶提供最為有效的宣傳系列方案。
Publicis is one of the international networks of Publicis Groupe, the world's fourth largest communications group. In Mainland China, Publicis China is recognized as the fastest growing network since its entry in the late-90s, and today has over 350 employees in its 3 mainland offices (Beijing, Shanghai and Guangzhou).
A truly multicultural and entrepreneurial agency network, Publicis has developed a unique way of working to generate cutting-edge ideas in the advertising industry, through fostering bold and creative thinking among employees and clients; The “Contagious Idea”. Key clients in Mainland China include L'Oreal, HP, UBS, and China Mobile among many others.
This core value delivers more relevant and dynamic integration of communications, across advertising, all media, and specialist marketing services to target at changing consumers conversation and therefore creating most effective campaigns for its clients.
