Chinese traditional culture design

【ABSTRACT】：With the improvement of living standards，jewelrys with ubiquitous design are not satisfactory to consumers anymore， while distinctive products with inventive design are increasingly pursued by consumers. The jewelry design based on 3D printing technology， is more in line with both the consumptive-conception of jewelry consumers and also the operation of the market mechanism. 3D printing technology can make up for the shortcomings of traditional handicraft industry：it opens new space for small-volume and personalized market， so this can be the best supplement for production model of large quantity and low cost; it save both the cost to made new model and also process of new design for producers; it also saves the custom-made time for consumers， and solve the headache for consumers that they can not find the most satisfactory design. For the love of jewelry， and to explore the application of new technologies in this field， besides， because there is no book or thesis with more than 30，000 words that is specially based on application of 3D printing technology on jewelrys’ design ，so I choose to study this topic.

【Keywords】：3D printing technology;Jewelry design;Contrast;Tailor-made

1， introduction to Chinese localization design

Localization design is the concept of a but can small， according to the size of the scope of \"indigenous\" refers to have different content， to a great extent， its similar to nationalization， regional design， but it is not exactly the same. By tsinghua university professor Li Yanzu definition， namely localization design is a kind of alien culture into the related culture has taken a economic and cultural strategy， is to find out local cultural factors for foreign companies， the corresponding design with local flavor， and for China itself， with its own strong local cultural factors， knowledge that we do these native culture factors can be in the form of a relatively harmonious existence and development. Global market opening， provides products enriched with may， when we look at the various products， we not only focus on its function， shape， and more about its cultural connotation. China's products to enter foreign market， first of all must have their visual， sensible， can touch the characteristics and the characteristics， only in this way can the design of China by a foreign market， the memory. Localization design is a method to solve the problem of the above， it through to the traditional culture.

2， the current situation of localization design

We often praised the design of the atmosphere， the German design is rigorous， the design of the fine， the romance of Italian design， and Scandinavia design of nature， but， in turn， think about your own design， I think each person's attitude is very puzzled， because in the present China is not a real unified design style. Maybe this is largely due to the reason of design education development in our country is very late， but the problem is not so simple. In the wind of the bad design on the market today， we have to worry about China's own design. China has a name of \"CHNIA\" （China）; China has a Taoist thought before Jesus was born; China has a \"day， sometimes angry， just have beauty， skillful， and the four， then can be good.\" Understanding; China has a tang sancai， blue and white porcelain， lacquerware， recommended such exquisite craftsmanship... But why in today's China is lack of their own design？ I think it has a certain relationship with the current design education， but also with the wind of the bad design on the market today has a great connection. traditional.

Culture of desalination， blindly westernized， excessive benefit such as the unhealthy practices are unknowingly swallowing the design of China's big dream. The localization， slowly but surely， the merger to absorb is to improve the existing design present situation， development design with Chinese characteristics， pursue the key of the development for a long time.

In human progress， it requires the designer with a great deal of social responsibility， only in this way can we really good design， proper only in this way the designer is a highly qualified designers， only do a， a， have a love of the designer to design something that truly \"people-oriented\". MuTu Chinese culture has always advocated \"true\"， and \"true\" here is just suitable for the improvement of quality of today's designers， is based on true and good morality， beauty as vector to create China's own domestic design.

3 China's way of business enterprise

Market is the main part of the enterprise， the product is the market main body， andThe body of the product， is to design the trace can be found， is designedEnterprises are indispensable and important component. Is a designer and enterpriseThe design of the bridge between consumers， designers need to be in the life of the enterprise Production and push） ` one， and the demands of consumers need to be in the production of the enterprise to meetDevelopment and application， so the localization design plays in the process of the enterprise.

Great effect. Enterprises provide opportunities and for the realization of the localization designPossible， while the localization design also determines the future development of the enterprise，Provides reference for the enterprise transformation under the globalization trend. But in the currentChina's corporate world appeared a circle， most domestic enterprises moreWilling to hire foreign designers to serve as his chief designer.

The value of Chinese traditional culture Once put Chinese traditional beliefs played fragmented， depending on the state power to maintain personal and group coordination. When the power of the state of our inner influence more and more hours， within our heart l will have no place， and without fear. Rootless we disoriented， vacant impetuous; And fearless then easy moral decay， run amok. Bad phenomenon in society at present， the main also in these two aspects. With excellent Chinese traditional culture guide the construction of life， a good individual， so as to develop our nation. This is we should do at present.