cfo說

Cobham CFO，Simon Nicholls

“I learned then that effective governance – controlling the things that really matter and not wasting resources on things that dont – can add huge value to a business，” He posits that at Cobham， “the governance structure has been put together incrementally as various different sets of regulations have come out.” Whats needed， is to take a look at what the governance code is asking companies to do and ask “how we can best apply that in our the most efficient way and then allocate the resources to control what really are the risks in the business”.

英國最大的航空、國防科技公司Cobham的CFO Simon Nicholls談到，有效的公司治理就是管理真正重要的事情，不在其他事情上浪費資源，這能夠為企業帶來巨大的價值。”他介紹說，“隨著各種管理規定的出臺，Cobham的治理結構已經被逐漸整合到一起。目前需要的是根據治理準則對公司的要求，看如何以最高效的方式將這些準則加以實施，并根據業務中真正的風險對資源加以分配。”

Great Portland Estates FD，Nick Sanderson

As a team， finance spends a lot of time trying to use what Sanderson calls small data. “The best source of small data is the intelligence that we get from our tenants. If you want to know what is going on in the central London economy， go back to the people who are in the buildings，” he says. On a more bottom-up approach， finance pulls together the data so that management can re-review the business plan for every single property every quarter. “We run through the business plan of each asset and examine the forward look returns and that helps inform us as to whether it should be a hold or sell. That is core to our strategy， in that every asset has to earn its position in the portfolio.” explains Sanderson.

英國房地產投資公司Great Portland Estates的財務總監Nick Sanderson介紹說，公司的財務團隊在對“小數據”加以利用方面投入了大量時間。“租戶是小數據的最佳來源，只要與他們多溝通，就能了解倫敦市中心的經濟發展狀況。”Great Portland Estates的財務采用自下而上的方式對數據進行整合，這樣能夠使管理層做到每個季度對每項商業計劃進行重新審查。“重新審查幫助我們確定是繼續持有資產還是進行出售。這對于公司的戰略而言是至關重要的，每筆資產都必須在投資組合中有適當的位置。”

Validis FD，Ajay Golam

“When it comes to financial planning and modelling， the role becomes bigger and more important，” Golam explains. “In all companies， the financial aspect is most important. We recently moved into an overseas market in the US， and thats a lot of work on the legal side. On the financial side， youre considering whether it is feasible and whether it will be profitable. Eventually， we reached the decision that it is， and thats a market we are moving into.”

審計SaaS軟件提供商Validis的財務總監Ajay Golam認為FD是一個“實踐性”的角色。“在關系到財務規劃和財務建模時，財務的角色變得異常重要。”Golam解釋說，“在所有企業中，財務工作都是最重要的。最近我們剛進入美國海外市場，在法律方面有很多工作要做。而在財務方面，就需要考慮是否可行、盈利性如何，最后才確定這個市場是可以進入的。”