Frontier

The information in the modern society is just as inexhaustible as a vast ocean. The more time we spend sitting in front of the screen reading and entertaining， the less patience we will have. Therefore how can we get information efficiently in the shortest possible time？ The answer may be： the next generation of speed reading technology. Spritz， a company based in Boston， USA， developed a unique reading technology， from which maybe we will get some enlightenment.

When we read， our eyes usually move line by line and read word by word. When reading a word， eyes will move and seek for the recognition point， after which， brain starts to analyze the meaning of the word， meanwhile， make connection with the context before and then eyes will move on to the next word. This process continues and repeats. If eyes meet punctuation marks between sentences， brain will combine all words that read together to consist a coherent meaning. Statistics reveal that 80% of the time spent during reading is for eyes to move between texts and look for the next recognition point， while only 20% is for understanding words. To conclude traditional way of reading is not so efficient.

The new reading technology developed by Spritz can rearrange words， find recognition point of every word （i.e.， one letter in each English word） and mark in red. The technology will fix the red recognition points to a special position where your eyes are used to look for. In this way， there is no need for your eyes to move， thereby reducing the time required to search for the next recognition point of a word， therefore the time brain used to parse the text is greatly shortened. At present， over 1 million intelligent mobile phones and terminals have downloaded this application.