重慶車企“走出去”面臨三大困擾：信息、法律、金融風險

重慶車企“走出去”面臨三大困擾：信息、法律、金融風險

近日，某重慶知名車企高層負責人（應采訪者要求隱去其姓名）在接受記者采訪時表示，參加調研的車企在“走出去”擴展外部市場方面遇到的困擾主要集中在以下三個方面：

一是對投資國的基本情況難以準確地把握。對投資國產業政策、法律法規、準入條件、進入模式不熟悉，會造成不必要的損失。希望加強政府部門主導下的多邊或雙邊經貿磋商，減少和排除境外各種貿易技術壁壘，積極與相關國家（地區）簽訂投資貿易保護協定、避免雙重征稅協定、司法協助協定、經貿合作協定等政府間協定，為“走出去”的企業營造寬松和諧的營銷環境。

二是法律障礙。由于傳統習俗和法律沿革不同等因素，很多國家的法律體系和中國大陸不盡相同，在對于同一個事實的判斷上有所不同，這本是非常正常的，就需要我們的企業和當地的律師與律師事務所有很好的溝通，而對于大多數中國企業尤其是民營企業來說，這恰恰是一個難點、難題。希望政府建立經常性固定信息通道（如：公共商貿信息平臺），給企業提供境外相關市場信息，介紹合作伙伴，對企業進行及時有效的風險提示和預警報告。

第三是金融風險，尤其是匯率風險，這一風險在新興經濟體國家尤其突出。希望政府能在這方面給予更多支持，如：扶持在境外創立銷售機構（含網絡平臺）、開拓國際市場資金補貼（廣告宣傳、貸款貼息、境外注冊、專利保護、人身保險）。

為此，車企負責人們還一致希望政府相關部門能夠設立專門機構，具體負責政策咨詢、業務及人才培訓、境外市場信息定期發布、風險評估和防范，介紹境外相關法律法規、組織協調各家車企聯合到境外設立營銷機構。

● 編輯：李靜

長安汽車 攝影：何鋒

A senior manager of a renowned Chongqing auto-maker （requested to be anonymous） said during the interview that barriers baf fling local auto-makers in “expanding external markets” are mainly three：

One， it is dif ficult to accurately grasp the basic conditions in the invested nation. The unfamiliarity toward industrial policies，laws and regulations， access conditions and entrance modes may cause unnecessary losses. By enhancing multilateral or bilateral trade negotiations dominated by government，we strive to minimize and eliminate various trade technological barriers abroad. Through active signing of investment and trade protection agreements with relevant countries （regions）and avoiding inter-governmental agreements like dual taxation， judicial assistance and trade cooperation， we can create easier and more harmonious marketing environment for enterprises' “go-global” endeavors.

Two， legal barriers. Due to dif ferent traditions， local customs and laws， many countries' legal systems are quite dif ferent from that in Chinese mainland， thus giving rise to different judgment toward the same fact， which is very normal. This requires our enterprises to communicate thoroughly with local lawyers and law firms. To most Chinese enterprises， private enterprises in particular， however， this is a hard nut to crack. They hope government to set up regular f xed information channels （such as public trade information platforms）， of fer enterprises relevant overseas market information， introduce partners and give enterprises timely and ef fective risk reminders and alerts.

Three， financial risks， especially exchange rate risks. Such risks are quite prominent in emerging economies. More government support is expected in areas like establishing sales agencies abroad （including internet platforms）and exploring international market capital subsidies （favorable advertisements， loans and interest subsidies， overseas registrations， patent protections and life insurances）.

To this end， auto-makers all hope government departments to set up specific institutions for policy consultation， business and talent training， regular release of overseas market information， risk evaluation and prevention，introduction of overseas laws and regulations and organization of auto-makers to jointly set up overseas marketing agencies.

Three Challenges Hinder Chongqing Auto-makers from Going Global：
Information， Laws and Financial Risks