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搜索：2007全球最有價值的IT品牌

This chart is the top 10 in the new list of \"BRANDZ Top 100 Most Powerful Brands\"，released by market research firm Millward Brown on Apr 23， 2007.

左邊的表格是由明略行（Millward Brown，世界十大市場研究公司之一）在2007年4月23日發布的“2007年度全球最具價值百強品牌排行榜”的前十強部分。

\"A blend of good business leadership，responsible financial management and powerful marketing ... can be leveraged to create and grow corporate wealth.\"——Eileen Campbell， global chief executive of Millward Brown

關于這個榜單的排名，明略行的全球執行總裁埃里恩·卡珀爾表明其顯示了“優秀的企業領導、負責的財務管理和強有力的市場營銷的組合等是可以用來創造和增加企業財富的”。

Among these name brands， we see clearly that， in the top 10， there are 5 IT famous brands，Google， General Electric， Microsoft， China Mobile， IBM. That shows great influences IT industry made on modern life.

在這些名牌中，我們很明顯地看到，在前十強中有五個都是信息產業的品牌，谷歌、通用電氣、微軟、中國移動、IBM。這充分體現出信息業對現代生活的強大影響力。

◆ Google

Google ranked No.7 a year ago. The jump to the top shows how quickly the Web search leader has become an everyday name. The company uses relatively little advertising and financial investments， instead by means of word-of-mouth promotion.

谷歌去年排名第七位，其排名上升之快向我們表明了互聯網搜索的代表變為一個日常用名是多么迅速。谷歌相對來說并未過多使用廣告或注入過多資金，相反地，其采用“口口相傳”的方式推廣。

◆ General Electric

General Electric (GE) is a global diversified technology， services and manufacturing company. Now GE operates in more than 100 countries and employs over 300，000 people worldwide. It is selected as \"The World's Most Admired Company\" for five consecutive years by Fortune magazine.

通用電氣是一個全球性的多元化技術、服務和制造公司。如今，通用電氣已經在100多個國家運營，在世界范圍內雇傭30多萬人。其連續五年被《財富》雜志評為“世界最受贊賞公司”。

◆ Microsoft

In the contrast， Microsoft was in the first place last year， but it slided down to third place this year， even as it has been come up with its new Windows Vista operating system with a massive global marketing blitz.

相反，微軟在去年的排名中位于第一，而今年卻下滑至第三位，盡管微軟公司在全球市場大范圍地推出了新的Windows Vista操作系統。

◆ China Mobile

C h i n a M o b i l e i s a l e a d i n g c o m p a n y founded on Apr 20， 2000. Its sizes in networking and clients both rank the first in the world.It is selectedinto\"The World's Top500 Companies\"for six consecutive years by Fortune magazine. Now China Mobile has set up the partnership with Beijing 2008 Olympic Games.

In this list， China Mobile is the top-ranked brand from the non-U.S.-based companies.

中國移動通信集團公司（簡稱“中國移動通信”）是2000年4月20日成立的國有重要骨干企業。中國移動通信擁有全球第一的網絡規模和客戶規模，連續6年入選《財富》雜志世界500強，是北京2008年奧運會合作伙伴。

在此次排名中，中國移動是排名最高的非美國公司。

◆IBM

IBM， the International Business Machines company， is the biggest information industrial multinational corporation in the world. Now IBM operates in more than 160 countries andemploys over 300，000 people worldwide. In the past 80 years， IBM has been the leading role in the global IT career for its advancing techniques，excellent management and highly original products.

IBM，即國際商業機器公司，是世界上最大的信息工業跨國公司。目前，IBM公司業務遍及160多個國家，擁有30多萬雇員。在過去的八十多年間，IBM以其超前的技術、出色的管理和獨樹一幟的產品成為了全球信息工業的領頭人。（陳燦/編譯）