




摘" 要:項目基于網(wǎng)購退貨行為,針對大學生群體構(gòu)建一種新型的退貨轉(zhuǎn)賣APP平臺,用戶共享購買信息,待退商品便進入“限期轉(zhuǎn)賣—過期退貨”的流程,平臺一鍵式操作節(jié)約用戶時間成本,轉(zhuǎn)賣成功節(jié)省退貨運費,實現(xiàn)省時省心省錢的目的。項目前期以部分本科院校作為試驗點進行試驗。后期運行良好,可實現(xiàn)高校和高校之間,乃至高校與社會之間可以達成合作關系。利用實名認證,平臺作為中間商保證交易正常化,或捐獻以作慈善,做到物盡其用,提高資源使用率。APP平臺的開發(fā)建立可以方便學生進行退換物品交易,提高學生的經(jīng)濟意識,鍛煉學生的創(chuàng)新創(chuàng)業(yè)能力。
關鍵詞:網(wǎng)購退貨;轉(zhuǎn)賣平臺;過期退貨;平臺設計;共享購買信息
中圖分類號:TP311" " " 文獻標志碼:A" " " " " 文章編號:2095-2945(2023)28-0032-04
Abstract: Based on the behavior of online purchase and return, this project constructs a new type of resale APP platform for college students, where users share purchase information, and the goods to be returned enter the process of \"due resale-overdue return\". The one-click operation of the platform saves users' time and cost, resale successfully saves shipping costs, and saves time, worry and money. In the early stage of the project, some colleges and universities were used as the experimental sites. Running well in the later stage, the operation can achieve a cooperative relationship between universities and universities, as well as between universities and society. Using real name authentication, the platform acts as a middleman to ensure the normalization of transactions, or to donate to charity, so as to make the best use of things and improve the utilization rate of resources. The development and establishment of APP platform can facilitate students to trade return and exchange items, improve students' economic awareness, and exercise students' innovative and entrepreneurial ability.
Keywords: online shopping return; resale platform; expired return; platform design; sharing purchase information
隨著智能手機和5G網(wǎng)絡技術的快速普及,網(wǎng)絡逐步深入生活的方方面面,各種功能的APP成為網(wǎng)絡生活不可缺失的工具。作為年輕、活躍的群體——大學生更是網(wǎng)絡生活的主力軍,除了各大社交平臺外,購物平臺也是大學生的主戰(zhàn)場。隨著網(wǎng)購數(shù)量的不斷增加,買到不合心意的物品的機會也不斷增加,退貨換貨時有發(fā)生,閑置也在所難免。目前,諸多高校內(nèi)擁有自己的二手市場購物群,但這些微信、QQ二手市場群管理粗糙、功能不夠完善,多數(shù)只停留在單純地低價出售商品這一基本功能上,而具有完善功能,幫助大學生省心省力省錢的快遞退貨轉(zhuǎn)賣平臺在市場上卻沒有正式推出。……