Multi-dimensional possibilities of“Fashion·Transformation”

How can textile industry make the limited value into unlimited possibilities？ Global Fashion Industry Development Forum brought together the elites from the domestic and international textile and apparel fields and fashion-related industries to discuss the multi-dimensional possibilities of “Fashion ？ Transformation” from such three sections as sustainable growth， fashion trends and technology intelligence.

Feng Xi， Vice President of Downstream Business and Corporate Development of Sateri， pointed out that as a fiber company deeply rooted in the Chinese market， it is its own responsibility to be sustainable and a commitment to the downstream fabrics and garment brands sections of the industrial chain. “Green and development are complementary.” Marc Sidler， CMO of TESTEX discussed the significance of sustainable development to the textile industry from the perspective of textile verification. He intuitively pointed out that the textile industry has a great impact on the ecological environment and peoples living. “We must let consumers make responsible decisions and help companies make responsible decisions.”

Fedrico Boselli， CEO of Luxury Jesery in Italy， pointed out that winning the market requires listening to the goals. This is an important step in the development of the results. Catherine LE YAOUANC， President of the Chamber of Commerce and Industry of Britain and France， talked about the concept of circular economy model， i.e. integrating sustainable genes into the development of the entire textile industry， which will make the previous creative innovations have different concepts and methods.“Circular economy means recycling， re-use， and re-manufacturing， which makes a closed loop， reducing the use of raw materials， and minimizing reduce waste generation.” She stated that it is precisely related to the needs of current consumers. “It is consumers who demand transparency， traceability，and control of the supply chain.” Liu Kunneng， Vice President of INXX Hangzhou， pointed out from the consumer data that the 90s and 95s are the largest group of our consumers， which is the main consumer group in the future market. He said that nowadays young people drive the entire consumer market， culture is the core driving force of the brand， and innovation is also the driving force for the brands sustainable development.

Wu Xinghe， CEO Special Assistant and Head of Strategy Department of Shanghai EZR， pointed out that the current brand development of the textile and apparel industry should consider the “unified selfoperating platform of the offline store + online cloud store” mode， breaking the barriers between brands and consumers. Paul Blondel from France believed that with big data analysis， participants in the fashion sector can improve their competitiveness， predict the needs of consumers， retain customers， and reduce the cost caused in the forecasting of need. In addition， it can also reduce the impact on the environment， and optimize the process as a whole.