Gerald Bose繼續擔任科隆展覽總裁

日前，科隆展覽集團監事會與公司現任總裁兼首席執行官Gerald Bose達成一致意見，續簽合同，Gerald B？se將繼續擔任集團總裁兼首席執行官，一直到2023年。Gerald Bose從2008年起就擔任此職務。

科隆市市長、科隆展覽監事會主席何珂女士評價說，“對Gerald Bose先生的繼續任命是基于我們對他的高度信任。Gerald Bose先生成功地帶領公司走出了財務危機，并使公司穩居全球十大展覽公司之列?！盙erald Gerald B？se也是UFI歐洲區分部主席。

Gerald B？se renewed his contract as president K？lnmesse

Cologne’s exhibition boss Gerald B？se and the K？lnmesse supervisory board have come to an agreement to renew his contract as president and chief executive officer until 2023. B？se has held that position since spring 2008. \"This decision is a mark of our confidence. B？se took the company out of the financial and economic crisis and has placed it in a sustainable position among the top ten\"， was how Henriette Rekers， mayoress of the city of Cologne and chair of the supervisory board， explained the decision. B？se also holds the position of chair of the European Chapter of the UFI.

新加坡平價藝術博覽會舉辦周期延長為每年一屆

日前，新加坡平價藝術博覽會主辦方宣布，將展覽會的周期由一年兩屆延長為一年一屆，即取消之前在每年4月份的展會，而專注于在11月份舉辦的展會。2018年4月的春季展將不再舉辦。

該藝術博覽會從2015年創辦以來，已成為新加坡深受歡迎的展覽會。下一屆秋季展將于今年11月17-19日舉行，展會內容將更加豐富，并設立更多展廳，反映新加坡日益繁榮的文化產業。除了深受歡迎的現有板塊，博覽會還將展示新生代藝術家作品，并設立一些新板塊。

Affordable Art Fair Singapore to consolidate two fairs

The Affordable Art Fair has announced that， after four years， it will be focusing on the November edition event as the flagship fair and will not be organising a 2018 Spring Edition fair （usually held in April） in Singapore. The popular event， which has been hosting two fairs per year since 2015， will instead focus on bringing an enhanced Autumn Edition programme to the city’s growing art scene when it returns November 17 to 19， 2017， showcasing a wide range of contemporary art.

研究發現參展商對提升參展策略興趣濃厚

7月19日，美國展覽研究中心（CEIR）發布《參展商技巧報告（第四部分）》。該報告涵蓋了參展商和展會觀眾在展會現場的互動情況，以及如何提升展商的參展效果。大約有四分之三的參展商都有意進一步提升參展技巧，并主動跟展會主辦方溝通如何增加與展會觀眾的有效溝通。CEIR首席執行官Cathy Breden表示，“這份報告再次確認了B2B展會作為一個展示渠道非常健康。參展商非常積極地改進參展方案，并在展示中加入觀眾感興趣的內容。無論是參展商還是展會觀眾都將從中受益?！?/p>

CEIR Publishes Fourth Report in Series Focusing on Attendee Floor Engagement Tactics

On 19 July， the Center for Exhibition Industry Research （CEIR） announced the release of Part Four： Exhibitor In-booth Tactics – Looking to the Future – Areas to Improve and Interest in New Models， the fourth report in its newest series on attendee floor engagement. “This particular report affirms the health of the B2B exhibition channel，” said CEIR CEO Cathy Breden， CMP， CAE. “Exhibitors are clearly committed to continuous quality improvement and evolving their exhibit programs to align with how attendees are looking to engage with them at events. Exhibitors and organizers would both benefit from reading this report.”