演講達人五步走

我們可以不必像專業演說家般口才了得魅力非凡，但如何在公眾場合有效、準確地傳達自己的觀點是每個人都必須學會的技巧。公眾演說可說是絕大多數人的軟肋，避之唯恐不及。公眾演說并不只局限于上臺作演講，課上回答問題、在團隊活動中發表見解等等都屬于公眾演說的范疇。但其實只要你掌握了要點，你離一名優秀的公眾演說者并不遙遠。弗朗西斯科·道，www.StrategyandPerformance.com 網站創建人，將從五個方面幫你打造成演講達人。快來接受改造吧!

When it comes to 1)rallying the troops， there are few things more 2)m align than the company 3)pep talk， and usually for good reason. In general， people are terrible speakers. And while I am usually 4)railing against motivational speakers as an ineffective band-aid for sound leadership policies， a great speech can still be a wonderful tool for re-energizing your staff. Unfortunately， public speaking still tops most people’s list of biggest fears， and there have been precious few improvements over the years.

I’ve taught hundreds of people， from lawyers to leaders how to improve their public speaking skills with just a few easy steps， and today I am going to share them with you.

I’m Francisco Dao， founder of Strategy and Performance.

So what’s the secret of delivering a winning speech? Here are five things you need to know.

One. Treat your speech like a performance. Most people find the pressures of delivering a public speech terrifying， and they let their nerves negatively affect their delivery. To help you overcome this， think of your speeches as performances， like an athlete. Remember， people are not judging you as a whole; they’re only looking at how you deliver your talk. This technique is actually drawn from sports psychologists， who found that championship 5)caliber athletes create a performance 6)persona， and stay in this character for the entire game. When you walk up on stage， you want to be able to transform， and be ready to put on your “A” game， just like Michael Jordan.

Two. Power Point is not your friend. Despite its popularity， Power Point does not make you a better speaker. Slide shows and screen presentations should be used sparingly to increase dramatic effect， or only if needed to communicate data， such as numbers. Unless your speech is several hours long， and you have precise notes to convey to the audience， you should never have more than a handful of slides. Ask yourself， “What’s more interesting? You? Or a bunch of Power Point slides?” If youdon’t believe you can be more interesting to an audience than a slide show， you probably shouldn’t be giving a speech. A good speaker should never need slides to outline their talk， or emphasize key points.

Three. Pay attention to your audience. Just because an audience isn’t actually talking to you， don’t think that a speech isn’t still a two-way conversation. Pay attention to your crowd and look and listen for clues to how they’re responding to you. Are they shifting in their seats? Are they 7)groaning and 8)yawning? Are they focused on you? Or are their eyes wandering toward the exits? If you want to connect with your audience， you need to learn how to notice these clues， and adjust accordingly to recapture your audience’s interest. Always keep in mind that a speech is really just a conversation between one， and many.

Four. Learn how to make a mental movie. A great speaker knows how to use stories to paint a mental picture for their audience and move them to a place beyond their seats in the crowd. Like a good movie this is done using pictures， sounds and feelings. Great speakers go beyond “facts tell， stories sell” and they learn to color their stories with detailed visuals and familiar sounds that 9)elicit a personal， emotional response from their audience. Do this well and your speech will transcend facts and words， and become a vivid and engaging mental journey that your audience won’t soon forget.

Five. Don’t be afraid of pauses， pacing and passion. A lot of people think speaking fast， and consistently loud， makes for a good speech. The reality is， it is usually the exact opposite that distinguishes an exceptional speaker. Many people feel awkward if there is a silent pause on the stage， or their nerves make it difficult to control the pace of their delivery. Others are afraid to display passion， for fear of being overly dramatic. If you want to develop your speaking skills to the highest level， you must learn to embrace these important techniques. A dramatic pause can build anticipation， and bring an audience to the edge of their seats. Varying your tone and pacing creates emphasis on key topics and keeps people engaged. And unless you are truly a 10)drama queen， nearly everyone errs on the side of being too reserved. So feel free to speak with passion and let your audience know this is a topic that matters to you.

Master these five steps， and watch your speeches go from dry to dynamic. That much I can promise.

當談到鼓舞團隊士氣時，沒有什么比公司里的動員講話更無益了，而且通常理由都很充分。一般說來，人們都是差勁的演說者。盡管我常常奚落那些勵志演說者，認為那對于健全的領導政策來說只不過是失效的創可貼而已，但一篇優秀的演講仍能成為再次激活員工的絕佳工具。不幸的是，公眾演說仍然是大多數人最害怕的東西，而且多年來這種情況依然沒什么改善。

我曾經為成百上千人授過課，這些人從律師到領導人比比皆是，我告訴他們如何只用幾個簡單的步驟來提高他們公眾演說的技巧，而今天我將與你們分享這些技巧。

我是弗朗西斯科·道，戰略與執行網站的創建人。

那么，發表一場成功演說的秘密在哪里呢?以下五件事情是你必須知道的。

第一，將你的演說當成是一場表演。大多數人覺得發表公眾演說的壓力大得可怕，而他們則任由緊張情緒對他們的演說產生消極影響。……